NNZN format
NNZN is Dead: our film about how hard it is to switch off
For summer 2025 we made a film about something we know well: how hard it is to switch off when even the break becomes something to organise.
An idea born from a conversation
It did not come from software, or even from an image. It came from a conversation, before we opened any program: for people in creative work stopping is hard, and holidays risk becoming one more project to manage.
Watch the video
A feeling, not a plot
The film follows the last day of work before the holidays. Then the drive, the cassette car stereo, a girl with a road map, friends running into the water, the night on the beach. The images have the warm colours of old film stock. There is no story in the strict sense. There is the feeling of the day when you know you are not going back to work tomorrow, and you wonder what you will do now.
Videos for ourselves
Besides client work we make videos of our own, in a lighter tone: summer films like this one, the Halloween and Christmas specials. They help us tell the studio in another way, and try things that would not fit in a brief.
- In-house project, summer 2025
- Generated with artificial intelligence
Ideas for our films come about like those for brands. We talk about it on the creative direction page.